Here in this quiz, we will be studying consumer behaviour. Our studies shall be centered around welfare, the satisfaction obtained from the consumption of a good, health and wealth, marginal utility, total utility, etc. You have 15+ available questions available here that will make you have a better understanding of the topic.
Consumer behaviour can be defined as the various psychological processes that give rise to a consumer’s decision to buy a product or service offering. Studying consumers enables businesses to be able to create proper marketing strategies for their target audience. It allows them to have an understanding of how consumers think and rationalize before they select a product from the choices available, what influences them, their shopping behavior, and loopholes that exist in information available with consumers. Consumer behaviour can also be affected by internal factors such as beliefs, as well as external factors such as social status.
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The demand for commodity on which a consumer spends more percentage of his income is: